adwords

Search Volume in Google Adwords Search Tool – Rocks!

Posted by Roger on July 22, 2008 at 4:24 pm
Google Keyword Search

Google Adwords keyword search tool is now reporting search volume for keywords. The Yahoo tool used to do that before they dismantled it. Check this out: Love this truly missed feature. Keyword hunting has become even more exciting!!

How to make Adwords Campaigns profitable. (Part 1)

Posted by Roger on June 19, 2008 at 8:47 am

Avoid Generic Keywords. Create Targeted groups with small number of relevant keywords. Ensure your landing page content relevant to your ad group. Monitor your keyword performance weekly to start with and then monthly after 3-4 months. Use Conversion tracking so you know keywords are converting. Without this you will be shooting in the dark and [...]

Google: AdWords Trademark Policy Revision (UK and Ireland)

Posted by Roger on April 18, 2008 at 8:03 am

This is a very interesting change. Looks like it will be free for all soon. Another way to increase revenue for G$$$$$$GLE What’s changing in AdWords Trademark Policy? When?Google has made a policy revision that applies to complaints that we receive regarding trademarks in the UK and Ireland. For complaints received on or after Friday [...]

Google ChitChat

Posted by Roger on February 26, 2008 at 2:27 pm

Wow another gem in Google’s crown. Great way to interact with yout site visitors and getting instant response. This service enables Google Talk users to post a graphic to their website or blog, which allows visitors to open a conversation with them. Visitors don’t require an account with Google talk to make use of this [...]

Automatic Matching – Ultra Broad Match is Coming

Posted by Roger on February 26, 2008 at 1:01 pm

A few AdWords advertisers in the last 48 hours have received this email from their Google account manager:“I’m excited to tell you that you have been selected to participate in a beta for our new Automatic Matching feature which will be starting on February 28th.Automatic Matching automatically extends your campaign’s reach by using surplus budget [...]